Learn about navigating the challenges and enjoying the process of a family farm transition. Paige will share tips for a smooth transition and lessons learned through her personal farm transition experiences as well as the experiences of other farm families. This session is full of passion and motivation for participants to walk-away feeling empowered to move their own succession plans forward.

Farm Transitions: The Good, The Bad and The In-Laws

A variety of marketing techniques are utilized to sell agriculture products. Whether you are at the grocery story engaging a consumer about gene editing or at the farmer’s market selling eggs from hens that are pasture-raised, it is important that we keep our integrity in-check and promote agriculture in a positive light. Learn about the latest research on hot food and agriculture topics including the use of glyphosate, GMOs, conventionally raised versus pasture-raised hens, plus many more and find out how to better relate to consumers when you visit with them about their food and our practices.

The Power of Positive Marketing

The most powerful group of consumers is now the millennial generation. Learn about how we must evolve our marketing and individualize our products so they appeal to the generation with the most expendable cash. Empower yourself to build trust and connect with consumers who are the most removed from the farm, but also have the most buying power and connectivity!

Focus on the Future

Each generation involved in legacy planning has excitement and anxiety. The younger generation is eager to find their place in a family operation and they are anxious about their future. The asset-holding generation is eager to have help and a new, fresh outlook (and back) to tackle projects on the farm; they are anxious about financial security and if their legacy will be continued with the same hard work, dedication and quality they invested. Ways to bridge the goals of each generation and ways to shift leadership and responsibility to the next generation will be highlighted by personal stories and concrete strategies to use every day on the farm.

Leaving and Building a Legacy

GMO, Organic, Grass-Fed. The list of words used to describe food is endless and hard to interpret. It is important that science-based information is utilized when having discussions with consumers. Learn about the science of our food and how to describe practices and processing to our consumers in laments terms so trust is built allowing for an increase in demand of our agriculture products.

Educating Consumers Using Words We All Understand

Genetic engineering is a topic that is confusing and hard for consumers to understand and hard for those connected to agriculture to describe as they simply don’t have the science background and understanding to educate those that are fearful of our technologies. Gain a better understanding of GMOs and how we can advocate and educate consumers.  

The Confused Consumer

Contact Paige

Let's Chat!

Understanding the connection between agriculture and food security allows producers to connect with consumers using a platform that has relevance in rural and urban communities. Biotechnologies, antibiotics, and growth promotants all play a significant role in feeding our growing population. You will learn about their use, their connection with the future of food security and processes that are in place to ensure the safety of our food supply.

Connecting Agriculture to Poverty, Obesity and Food Insecurity


Very relevant, very real! Paige is captivating and so very knowledgeable! She makes subject matter easy to understand and delivers so well!